Ivy Strategy practices a highly-engaged approach when it comes to helping clients uncover competitor practices and reveal actionable and strategic advice.
We live in a world where competitor information is more easily obtained than ever before—customers, sales data, suppliers, distribution, employees and business practices can all be found in various forms online. However, the most useful insights combine these open sources with proprietary data and hands-on, investigative methods, always using ethical and legal means. For example, product development, sourcing and detailed financial transactions and costs are often only obtained by a combination of research and validation through interviews, on-site visits, and other forms of field investigation.
Our process begins by gaining a deep understanding of specific competitor threats and our client’s challenges. Our expert consultants then leverage these methods to uncover key findings in which analysis and recommendations can be based on. Working closely with our clients, we determine specifically where to dig deeper, until we’re able to identify crucial competitor practices that are inline with our client’s challenges, along with strategic insights on how to address them.
Based on this methodology, we’ve successfully steered our clients to make cost reductions, leverage technology to improve efficiency, adopt different sourcing strategies, improve sales processes, and enhance capabilities to address competitive threats head-on. These results culminate in significant material gains, improved market share, and increased EBITDA margins.
Read about some of our Competitive Insight engagements: