Our client, an industry innovator, developed a unique delivery system for their product, establishing a competitive advantage. When they discovered a primary competitor bring a similar system and packaging to market, our client asked us to investigate the competitor and determine their global rollout strategy for the updated product.
We interviewed personnel across the client’s organization in numerous departments to understand the product innovation and how the competitor may have been able to reverse engineer it. With that knowledge, we were able to identify supply chain patterns and competitor activity that revealed similar sourcing and product “signatures.” These indicators, coupled with research into the competitor’s marketing and consumer profiling, allowed us to predict the competitor’s launches into specific markets.
Armed with this predictive knowledge, our client was able to counter the threat by executing large-scale campaigns and saturating key markets ahead of the competitor’s launch plans. This behavioral change helped defend our client’s market share and maintain their innovative position in the marketplace.
We helped a global market leader in building supplies determine how a competitor was gaining market share and experiencing rapid growth.
Our client’s growth strategy weighed heavily on acquiring competitors geographically, expanding city-by-city, and we helped to evaluate a key acquisition.
When a Fortune 100 global consumer goods company’s competitor was acquired, we predicted how their new market strategy might affect our client.
An acquired dairy company suffered an EBITDA decline of $30 million. We analyzed the client’s due diligence process and built a complete picture of the company.
A private equity firm invested in a company in Central Asia and was preparing it for sale. We provided guidance to improve the company’s competitive profitability prior to sale.
Our client felt its understanding was limited in growth markets and needed a strategy, and we knew they could only do this with insights into its competition.
When a transportation company was experiencing strong competition, we studied the competitor and determined how it was achieving its competitive advantage.
Even when Africa’s GNP was growing, our client was experiencing stagnant sales in its largest African market. We investigated market dynamics to uncover potential causes.